Every teenager plays games

A new survey from the Pew Internet and American Life Foundation shows that 99% of boys and 94% of girls between the ages of 12-17 play video games.  Further, teenagers play many types of games (at least five different categories of games), and they play them together – 76% play games socially, at least some of the time.  Also, around 40% of kids say that playing games has helped them understand political, civil, or moral issues – though the report is somewhat lacking on what exactly this means.

All of this serves to reinforce the message of our book – games are increasingly part of everyone’s lives, and, one way or another they are going to have an effect on almost every kind of business.

2 Responses to “Every teenager plays games”

  1. 1
    Kim:

    Enjoyed your book very much.

    You mentioned that on this site you had some articles or resources for building simple games…

    Where are those?

    Didn’t see them…

  2. 2
    djedery:

    Kim — glad to hear you enjoyed the book, thanks!

    We’ve fallen behind on resources for game development. Please check back in the future as we’ll eventually catch up, but in the meantime, you might want to visit resources such as the popular game development website Gamasutra and the very thorough Casual Games SIG whitepaper, which delves deeply into game design and production issues.

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Changing the Game (order via Amazon or B&N) is a fast-paced tour of the many ways in which games, already an influential part of millions of people’s lives, have become a profoundly important part of the business world. From connecting with customers, to attracting and training employees, to developing new products and spurring innovation, games have introduced a new level of fun and engagement to the workplace.

Changing the Game introduces you to the ways in which games are being used to enhance productivity at Microsoft, increase profits at Burger King, and raise employee loyalty at Sun Microsystems, among other remarkable examples. It is proof that work not only can be fun--it should be.